Beer and horses? Combination takes to the digital space with branded NFTs
Is this the 21st-century crypto-themed update to "bread and circuses"? The United Kingdom arm of pilsner beer brand Stella Artois is partnering with a digital horse racing game to release a series of nonfungible tokens (NFTs).In a Tuesday announcement from Stella Artois’ UK brewery, the beer brand said users of the digital racing game Zed Run would now be able to bid on Stella Artois-themed skins for their favorite horses.
Coin Telegraph - 15th Jun 18:06