Red Sox Legend David Ortiz, Into Crypto Now, Signs Multiyear FTX Deal

Big Papi will serve as an ambassador for the exchange, joining its long list of sports-related sponsorship deals.

FTX to Run Ad During Super Bowl as It Delves Further Into Sports Sponsorships

The crypto exchange is adding to its growing list of sports-related ad buys with a commercial during the biggest sporting event of the year.

Pro sports leagues are no longer resisting NFTs: Dapper Labs

Dapper Labs’ head of partnerships said pro sports leagues have opened to their arms to NFTs amid the sector's booming growth this year.

Dapper Labs: NFTs Getting 'Very Little Resistance' From Pro Sports Leagues Now

NBA Top Shot proved out the sports NFT concept, and leagues like the NFL and LaLiga are buying into Dapper's successful formula.

How EX Sports NFTs Are Changing The Game for Niche Athletes

Athletes like freestyle footballer Séan Garnier are using EX Sports’ NFTs to connect with their fans and make niche sports profitable for players.

Associated Press Taps Chainlink for Elections, Sports Data

As well as providing race call data on the 2021 US State Elections, AP will begin adding macroeconomic and sports feeds to the blockchain.

Fanatics’ Sports NFT Studio Candy Digital Raises $100M, Valued at $1.5B

Major League Baseball’s official NFT partner strikes a sizable valuation, which includes investment from Peyton Manning.

Sakura NFT Is Giving a Digital Touch to the Works of Athletes and Sportsmen

NFTs have developed into a multibillion-dollar industry, with art collectors and memorabilia hunters bidding millions of dollars for rarefied digital works and memories of superstars from many fields, including music, art, film, and sports.

The Relationship Between Sports and Tech – How Did It Evolve Over the Years?

Technology has radically changed the sports industry, helping it grow into a federated, multimillion-dollar industry in a little more than 100 years.

MDT introduces blockchain oracle to accelerate DeFi adoption

The integration will allow for open-source development of niche, data-driven smart contracts Measurable Data Token (MDT) has announced the launch of a blockchain-based oracle service, Measurable Finance (MeFi), which has been designed to connect traditional financial data markets to the decentralized finance (DeFi) sector.In its primary showcase of utility, the project constructed a decentralized application (dApp) —accessible on both the Ethereum and Testnet blockchains — which enables participants of DeFi to access stock trading data from some of the world’s largest financial marketplaces including the Nasdaq, New York Stock Exchange (NYSE) and Hong Kong Stock Exchange (HKEX).With the introduction of these services, decentralized data sharing network Measurable aims to advance the DeFi industry into the mainstream, unifying the divide between the real-life and on-chain worlds.Oracles are third-party external data sources such as global temperature levels or sports scores that exist outside of the blockchain sphere but can be used to verify smart contracts.

‘Boom’ in Big South Korean Firms Investing in Crypto Startups

Large South Korean companies are pouring money into crypto and blockchain startups, media outlets have noted – while the nation’s market-leading crypto exchange is set to make a sports investment of its own.

Coinbase announces multiyear partnership with NBA and WNBA

The deal comes as the NBA prepares to start its 2021–2022 season, marking the association’s 75th anniversary. Major cryptocurrency exchange Coinbase has inked a deal with the National Basketball Association, giving the platform the opportunity to educate basketball fans on crypto.In a Tuesday announcement, Coinbase said it would become the exclusive cryptocurrency platform partner of the National Basketball Association, or NBA, Women’s National Basketball Association, NBA G League, NBA 2K League and USA Basketball as part of a multiyear sponsorship deal.

Coinbase Inks Sponsorship Deal With NBA, WNBA

Coinbase follows rival FTX with a big push into sports marketing.

DraftKings Steps Further Into Crypto With Plans to Become Polygon Validator

DraftKings tapped Polygon for its marquee non-fungible token (NFT) release with Tom Brady’s Autograph back in August.Now the sports betting giant is going all-in on the Ethereum layer-2 solution with a partnership that could make it one of the blockchain’s largest governors.DraftKings, valued at nearly $20 billion on the public market, is planning to use Polygon to support custom NFT drops and secondary-market transactions.“Scalability and sustainability remain among the critical challenges of blockchain technology,” Paul Liberman, president of global product and technology at DraftKings, said in a statement Monday.

NBA’s Sacramento Kings Partners with Ankr to Support The Growth of Blockchain Industry

Ankr and the Sacramento Kings joined forces to educate sports fans about the development of the digital asset sector.

SS Lazio Becomes the Official Launch Partner for Binance Fan Token Platform

The partnership deal will see Lazio become the first sports team to launch a fan token on Binance’s new fan token platform.

Gaming VC Bitkraft launches $75M investment fund for blockchain gaming

Bitkraft’s new $75 million token fund has already closed investments in six different projects. E-sports investment platform Bitkraft VC has established a $75 million token fund for investing in blockchain gaming and digital entertainment.The fund uses a “stage-agnostic” strategy, meaning that it will put money in companies and startups at any business development stage.

Fan tokens: Day trading your favorite sports team

With the pandemic separating fans from their stadiums and sports clubs from their revenues, fan tokens are now big players in the game, helping teams generate revenue and bringing fans together again.Though stadium seats in some countries have been filled with paper cut-outs of fans to present a well-intentioned yet creepy facade of normality during the pandemic, the distance between the teams and their followers has grown farther apart.

Legacy Investor Bill Miller Compared Bitcoin to a Ferrari and Gold to Horse and Buggy

According to Bill Miller, Bitcoin resembles a sports car like Ferrari, while gold is old-fashioned - like a "horse-and-buggy."

Taking NFTs to the next step with TradeStars

TradeStars has launched a Fantasy Sports Stock Trading platform that leverages some of the finest innovations from the world of blockchain technology to provide an unparalleled gaming experience. TThe post Taking NFTs to the next step with TradeStars appeared first on AMBCrypto.

Cicadas Puzzle Club: Solving NFT Mysteries and Earning Rewards

[Featured Content] Non-fungible tokens (NFTs) quickly became one of the hottest topics within the cryptocurrency industry and, perhaps what’s even more interesting, outside of it. Celebrities, sports legends, artists, and regular folk discuss NFTs, participate in various drops, sales, and projects alike.

dotmoovs Is Coming – Is This Play-To-Earn Platform the Next Axie Infinity?

If you haven’t been paying attention to the world of sports and blockchain, you might have missed – among other things – dotmoovs.

Valued at $4.3B, NFT platform Sorare to invest in women’s sports

“We believe that NFTs can significantly accelerate the development of women’s sports,” Sorare CEO Nicolas Julia told Cointelegraph. Following a $680 million funding round, nonfungible token (NFT) marketplace Sorare is looking to be an active player in bridging the gap between sports and digital entertainment.Now valued at $4.3 billion, Sorare told Cointelegraph that the company plans to use the fresh capital to expand its business with new hires and partnerships, as well as support community-led programs.

Sports Tech Startup Bownce Leverages Blockchain to Bring a New Form of Motivation to the World of Fitness

The importance of physical activity has been dramatically underestimated these days and largely forgotten by many of us due to our busy lifestyles.

NFL, Dapper Labs To Launch New Digital Collectibles Marketplace

is week, Sports Business Journal reported, citing an undisclosed source.While details of the partnership have not been disclosed, sources close to the deal say it could make Dapper Labs the league’s second...

Sports NFT gold rush as projects raise $930 million in a week

Following the $250 million funding round, Dapper Labs intends to launch more licensed collectibles in music, entertainment and other sports codes.

NBA’s Philadelphia 76ers Score Crypto.com as Jersey Sponsor

The crypto exchange snags another sports partner, following deals with UFC, Formula 1, Paris Saint-Germain, and others.

Ethereum NFT Fantasy Soccer Game Sorare Raises $680 Million

Now valued at $4.3 billion, Sorare aims to expand its crypto fantasy game into other sports and launch a US office.

Fantasy Sports And NFT Gaming Platform – DeFi 11 – Announces Public Launch

[PRESS RELEASE – Please Read Disclaimer] Upcoming fantasy sports and NFT gaming platform, DeFi 11 has recently announced its public launch through an IDO route.

John Cena calls his own NFT sales a 'catastrophic failure'

World Wrestling Entertainment offered 500 gold tier packages with Cena's NFT for $1,000, but only a fraction of them sold. Professional wrestler and actor John Cena said fans only purchased 7.4% of his World Wrestling Entertainment, or WWE, nonfungible tokens (NFTs) that he made available last month.Speaking at Florida Supercon 2021 on Sept.

Crypto.com’s Sports Sponsorship Spree Continues With Esports Team Fnatic

The five-year alliance is worth more than $15 million, and follows deals with Formula One, UFC, and various sports teams.

Novi-FT? Facebook’s NFT support may not drive crypto adoption

Facebook is exploring NFT-functionality in its Novi–Diem ecosystem, but how will the technological solution measure up to existing platforms? Nonfungible tokens (NFT) have enjoyed quick adoption across the entertainment, media and sports space as the biggest brands, companies and individuals look to gain first-mover advantage in creating their own digital collectibles.These have come in myriad forms, and much like blockchain technology was touted to be pliable to any industry’s needs and problems, the imagination is the only limit when it comes to NFTs that are being created and traded around the world.Social media has made people more connected than ever before, and these various platforms have played a role in the introduction and proliferation of NFTs among distinct audiences.However, industry-leading behemoths like Facebook and Twitter have not quite onboarded blockchain technology into the inner fabric of their underlying systems.

NFL reportedly bans teams from crypto advertisements and NFTS sales

The NFL has reportedly restricted cryptocurrency and NFTs until the league establishes a strategy “for sports digital trading cards and art.” The United States National Football League (NFL) has reportedly barred all teams and members from crypto-related sponsorships and advertisements, as well as nonfungible token (NFT) sales. According to a report by The Athletic, the NFL has restricted the sale of sponsorships to cryptocurrency trading firms and NFTs until the league establishes a strategy “for sports digital trading cards and art.” The new guidelines were shared by an anonymous NFL member familiar with the matter:“Clubs are prohibited from selling, or otherwise allowing within club controlled media, advertisements for specific cryptocurrencies, initial coin offerings, other cryptocurrency sales or any other media category as it relates to blockchain, digital asset or as blockchain company, except as outlined in this policy.”Going against the NFT and token sales trends from mainstream soccer teams such as PSV Eindhoven, Manchester City and Arsenal, as well as the National Basketball Association, the NFL has ruled out creating or selling team NFTs, at least for now.The NFL official reportedly said that teams would only be allowed to discuss sponsorship deals with crypto-related “investment advisory and or fund management services” if their advertising sponsorship rights are limited to promoting the company’s corporate brands.The NFL did not immediately respond to Cointelegraph’s request for comment.Related: NFL’s Saquon Barkley converting endorsements to BTC to create ‘generational wealth’Legendary footballer Lionel Messi, tennis star Naomi Osaka and others sports stars have previously shown interest in crypto investments.

NFL Bans Teams From Selling NFTs, Entering Crypto Sponsorships: Report

The National Football League (NFL) is reportedly banning teams from selling non-fungible tokens (NFTs) and entering sponsorship deals with crypto trading firms for now.  According to The Athletic, the league is imposing the temporary policy as it comes up with a strategy to enter the market for sports digital cards and arts.  The league is […] The post NFL Bans Teams From Selling NFTs, Entering Crypto Sponsorships: Report appeared first on The Daily Hodl.

NFL Bars Teams From Participating in Certain Cryptocurrency and NFT Ventures: Report

According to a recent report, the National Football League (NFL) advised teams that they could not, at least for now, sell non-fungible tokens (NFTs) and sponsorships to digital currency companies.

Talent Giant UTA Signs Prominent NFT Projects Cryptopunks, Autoglyphs, and Meebits

On Tuesday, the global talent, sports, and entertainment agency, United Talent Agency (UTA), announced the company has signed three non-fungible token (NFT) projects created by the firm Larva Labs.

TradeStars Launches Mainnet of Fantasy Sports Stock Trading Game based on Fractional NFTs

PRESS RELEASE. TradeStars has launched “Olympic Torch”, the Mainnet of their Fantasy Sports Stock Trading Game, on 31st August, 2021.

Coinbase Partners With E-Sports Organization To Bridge Gaming and Crypto

Coinbase is partnering with German e-sports organization Berlin International Gaming (BIG) in an attempt to bring the worlds of gaming and crypto closer together.

This Platform Brings Digital Collectibles to Millions of Cricket Fans

NFTs and the sports industry are a match made in heaven: Rario connects the two with an exciting new NFT marketplace The world of NFTs, blockchain gaming and digital collectibles is once again exploding, with world-renowned artists, musicians, sports clubs and celebrities flocking to the space to catch a piece of the action.

Previously Unseen Kobe Bryant Photos Set for NFT Auction, Proceeds Go to Charity

Early career photos of the late NBA star will be auctioned as Ethereum NFTs to benefit the Mamba & Mambacita Sports Foundation.

Crypto Exchange Bybit and E-sports Organization Astralis Reach a Three-year Cooperation Agreement

The cryptocurrency exchange Bybit announced a three-year cooperation agreement with the e-sports organization Astralis, aiming to expand the connection of cryptocurrency in the e-sports industry.

Visa Issues NFT Report After Buying CryptoPunk, Cites Ethereum & Flow Blockchains

Visa is showing some bullish behavior around NFTs.

FTX buys name rights to Cal Memorial Stadium for 10 years in $17.5M deal

FTX has purchased naming rights to the Cal Memorial Stadium in its second major sports branding venture after buying the naming rights to the Miami Heat arena in March.

FTX And ‘The Bears’ Partner Up: Cal Athletics to Receive Crypto Payments

FTX and Cal Athletics signed the first partnership between a crypto trading venue and a college sports department, shaking hands on a $17.5M deal.

Big-Money Sports Deals May Be Working for FTX. Will They Work for BlockFi?

BlockFi just signed the top NBA Draft pick.

3 developments signal that Verasity (VRA) price may have bottomed

Attractive staking offers, a patented approach to combating NFT fraud and an active user base all suggest that VRA price has bottomed following its May lows. The marketwide sell-off on May 19 triggered a 55% decline in the price of Bitcoin (BTC), and altcoins were hit even harder, with some tokens seeing declines of up to 90%.One project whose native token price appears to have bottomed out after an 87% decline from its all-time high is Verasity, an e-sports-focused blockchain protocol focused on increasing engagement and advertising revenues for video publishers.Data from Cointelegraph Markets Pro and TradingView shows that after declining from a high at $0.0558 on April 17 to a low of $0.0073 on July 20, the price of Verasity's VRA token has rallied 230% to an intraday high at $0.024 on Aug.

24 Hours of Le Mans Endurance Race Launches NFT Collection Crafted by the Automobilist

On August 17, 24 Hours of Le Mans, the endurance sports car race held annually in Le Mans, France, and the European art collective the Automobilist revealed the launch of the first-ever 24H Le Mans’ non-fungible token (NFT) collection.

Fenerbahçe’s Ethereum Token Rises 433% On Launch, Crashing Crypto Exchange

The new fan token of major sports team Fenerbahçe is in high demand.

InPoker Launches an E-sports Platform that Aims to Modernize the Online Poker Experience

[PRESS RELEASE – Please Read Disclaimer] What Is InPoker? InPoker is a fresh new take on online poker, incorporating the latest financial technologies and features to provide players with various ways to win rewards.

Fan Tokens Spread to the Basketball Industry Too

Japan’s sports club token craze has spilled over from the world of football and has made its debut on the basketball court – with a Yokohama-based team releasing Japanese professional basketball’s first-ever cryptoasset. The franchise in question is the Yokohama B-Corsairs, and the move, once again, is being masterminded by the Financie platform.

Crypto Adoption: World’s Second-Highest Paid Sports Star To Receive Tokens in Transfer Deal

World-renowned soccer star Lionel Messi is receiving cryptocurrency as part of his new transfer deal with the highly-decorated Paris Saint-Germain (PSG) soccer team.

Major Turkish sports club Fenerbahçe issues fan token on Ethereum

Crypto presents an opportunity to create a significant revenue stream for sports clubs around the world, Fenerbahçe S.K.

Crypto City: Guide to Melbourne

This “Crypto City” guide looks at Melbourne’s crypto culture, the city’s most notable projects and people, its financial infrastructure, which retailers accept crypto and where you can find blockchain education courses and there’s even a short history with all the juicy details of famous controversies and collapses. Fast factsCity: MelbourneCountry: AustraliaPopulation: 5.15MEstablished: 1835Language: English Australia’s second-largest city may lack Sydney’s amazing harbor views, but it makes up for it with a focus on art, sports and culture.

FTX launching NFT sports platform, backs LCS esports league with 7 year deal

FTX is teaming up with Dolphin Entertainment to create an NFT marketplace that will target brands within sectors such as sports, entertainment, gaming, esports, and charity.

Crypto Exchange FTX Launching Sports NFT Platform

Cryptocurrency exchange FTX is launching a sports and entertainment-focused marketplace for NFTs.

The Olympic Games Are Arriving to Phemex Exchange 

[Featured Content] The sports world has gathered in Tokyo.

Digital Ticket Stubs: New York Knicks Launch Team’s First NFT Collection

On Tuesday, the New York Knickerbockers, in partnership with Sweet, launched the NBA team’s first-ever non-fungible token (NFT) collection.

Watford FC And StakeCom Announce New Multi-year Principal Partnership

[PRESS RELEASE – Please Read Disclaimer] Watford today announced a new multi-year partnership with Stake.com, the leading crypto casino and sports betting platform worldwide.

Survey Shows 3 out of 4 Sports Fans Are Skeptical About the Longevity of NFT Investments

Over the last year and a half, non-fungible tokens (NFT) have seen massive hype and millions of dollars worth of sales executed at auctions.

The NBA’s Cleveland Cavaliers to Collaborate With Blockchain Firm Socios.com

Following the announcement from the National Basketball Association’s (NBA) Boston Celtics, the Cleveland Cavaliers has officially partnered with the blockchain firm Socios.com.

Think Tank: Crypto Buyers Must Have Right to Claim Refunds

A report from a leading South Korean think-tank has concluded that crypto exchanges, banks and other institutions should be legally obliged to refund crypto investors in the event of the loss of private keys or bankruptcies. According to Aju News and Sports Seoul, the recommendations came in a paper authored by Kim Dong-hwan, a senior research fellow at the Korea Institute of

Cleveland Cavaliers basketball team joins fan token platform Socios

“This is the start of an exciting partnership that we believe can eventually lead to greatly enhanced fan engagement for fans of the Cavaliers around the world,” said Socios and Chiliz CEO Alexandre Dreyfus. Socios, the blockchain-based platform which has tokenized many sports franchises worldwide, has partnered with the National Basketball Association’s Cleveland Cavaliers.In a Monday announcement from blockchain-based sports platform Chiliz, Socios said its logo will be prominently featured on Cavaliers’ team jerseys for the upcoming season, scheduled to begin later this year.

Bringing the utility of blockchain to the sports industry with Dotmoovs

Dotmoovs is an innovative platform that brings together the competitiveness of sports and the utility of blockchains.

Fan Tokens Booming at Japanese Pro Football Clubs

Source: Adobe/Nomad_Soul Football preliminaries are underway at the Tokyo Olympics, but sports-minded crypto enthusiasts are looking past the on-field action and toward the way clubs are financed – and what kind of role club tokens could play. Japanese clubs at all levels – from pro clubs in the Japanese J1 league all the way down to recently created, non-league grassroots teams are now

New York Giants Star Goes Crypto, Converting All Endorsement Money to Bitcoin

A pro-football player is converting his endorsement earnings straight to Bitcoin (BTC).

Vorto Gaming Partners With Gold Town Games

[PRESS RELEASE – Stockholm, Sweden, 13th July 2021] Gold Town Games become the first studio to utilise Vorto Network and will explore use of in-game NFTs for existing and future sports management releases Vorto Gaming technology now set to be utilised by millions of sports and game fans around the world Wednesday 14 July, 2021: […]

Thales raises $2.5M for binary options platform in Synthetix ecosystem

Binary options and sports betting will soon be launched on the Synthetix-based Thales platform. A decentralized finance project providing binary options style trading has just completed a $2.5 million seed round.Binary options are financial instruments that allow traders to speculate on the price movement of the underlying market or cryptocurrency.

The Boston Celtics Announce Partnership With Blockchain Company Socios.com

The crypto industry keeps entering into mainstream venues via professional sports leagues, athletes, and teams this year.

UFC Partners With Crypto.com — Sources Say $175 Million Deal Is MMA Firm’s Largest Sponsorship

The cryptocurrency exchange Crypto.com has revealed the company has entered a partnership with Ultimate Fighting Championship (UFC) as the firm’s global fight kit partner.

Boston Celtics basketball team joins fan token platform Socios

Tokenizing professional sports players and franchises seems to be a competitive game among blockchain firms. Socios, the blockchain-based platform responsible for tokenizing many popular sports franchises, has said the Boston Celtics basketball team will be joining its roster.In a Wednesday announcement from the National Basketball Association, Socios said it will have a significant presence on the Celtics’ website.

After F1: CryptoCom Becomes an Official Partner of the Ultimate Fighting Championship (UFC)

The popular cryptocurrency exchange CryptoCom continues with impressive partnerships with sports brands after a new deal with UFC.

Rage.Fan to Airdrop limited edition NFTs at Wembley Stadium for EURO2020

[PRESS RELEASE – Please Read Disclaimer] Rage.Fan, a fan-first Decentralized Fantasy Sports platform, will airdrop limited edition NFT mints during the EURO 2020 semifinals and final matches to be played at Wembley stadium on 6, 7, 11 July 2021.

NBA’s Portland Trail Blazers Partner With Crypto Cashback Company Stormx

In 2021, there’s been a plethora of cryptocurrency-related announcements about professional sports teams, leagues, and famous athletes.

Dutch Football Team AZ Alkmaar to hold Bitcoin and pay players in BTC

AZ Alkmaar is set to become the first professional football club in the Netherlands to pay player salaries in Bitcoin. AZ Alkmaar is set to become the first professional football club in the Netherlands to pay player salaries in Bitcoin (BTC).In a statement posted on the club website on Thursday, the Eredivisie side, which finished third in the 2020/2021 Dutch football season announced crypto broker Bitcoin Meester as its exclusive and official cryptocurrency partner until mid-2024.According to the announcement, the sponsorship deal with be finalized fully in Bitcoin, with the Dutch club stating its intentions to keep the BTC sum on its balance sheet.AZ Alkmaar will also reportedly begin paying its players in Bitcoin, joining the growing list of sports franchises adopting BTC for paying professional athletes.For AZ’s commercial director Michael Koster, the appeal of Bitcoin and crypto is undeniable hence the club’s decision to adopt BTC.

Socios partners with Turkish soccer club union to explore digital revenue models

Turkey’s union of soccer clubs partners with Socios to improve fan engagement in the Turkish Süper Lig through technology and innovation. The soccer world continues to seek out new revenue models amid the coronavirus pandemic, which saw the suspension of league matches in some countries, and new partnerships form to find sustainable answers in the digital space.Representing soccer clubs playing in the Süper Lig, Turkey’s primary soccer league, the Turkish Union of Clubs has partnered with fan engagement platform Socios.com to promote innovation in the country’s soccer landscape, according to a July 1 announcement.“Few countries in the world match the unique passion that Turks feel for the game of football,” Socios and Chiliz CEO Alex Dreyfus told Cointelegraph: “This partnership will benefit the entire Turkish football ecosystem in a critical moment for the industry, in which it is crucial for sports properties to shift their fans’ role from passive to active.”Socios already launched fan tokens for six Turkish soccer teams playing across different leagues.

NFL Star Tom Brady Determined To Stake Big In The Crypto Field

The crypto bug is seemingly proving to be having a big bite on the sports industry as Tom Brady joins other sports celebrities pursuing a dream in the blockchain sector.

Formula 1 Secures Multimillion Crypto Sponsorship Deal

Formula 1, the international auto racing organization, has found a new sponsor from the crypto industry.

Lympo Colabs with Binance to Host NFTs of Athletes and Sports Personalities

Disclaimer: The text below is a press release that was not written by Cryptonews.com. 30 June 2021 — Tallinn, Estonia — Lympo, a subsidiary of Animoca Brands, is pleased to announce a collaboration with the newly launched Binance NFT marketplace.

Dotmoovs: Revolutionizing sports with blockchain and NFT

Like all other sectors, the sports industry is also coming on board with the advancements brought by blockchain and crypto.

FTX Partners With Tom Brady and Gisele Bündchen in Long Term Deal

FTX Trading Limited has announced the company has partnered with seven-time Super Bowl Champion Tom Brady and Brazilian model Gisele Bündchen in a long-term deal.

Crypto.com announces global partnership with Formula 1

The exchange said it will become the racing series’ official cryptocurrency sponsor and NFT partner, hinting at a crypto-themed award for one of the events. Cryptocurrency exchange Crypto.com has announced it will partner with Formula 1 in its racing series this year.In an announcement today, Formula 1 said Crypto.com would be the new global and inaugural partner for its 2021 Sprint series, scheduled to begin on July 17.

NBA, MLB, E-sports, And Now Bündchen & Brady Join FTX's Marketing Team

Source: A screenshot, Instagram/tombrady US-based model, activist, and businesswoman Gisele Bündchen and American football star Tom Brady have taken an equity stake in crypto derivatives exchange FTX and will become its ambassadors, working on the charitable side of the business as well.

Legendary Football Player Tom Brady to Take Equity Stake in FTX

The American sports legend Tom Brady has doubled down on his cryptocurrency endeavors by taking equity in the digital asset exchange FTX.

Does Bitcoin Marketing Work on Sports Fans?

FTX, Crypto.com and other Bitcoin brands are spending big on sports marketing.

Own the Platform That Lets You Be a Bookmaker of Your Favorite Sports Events

Imagine being part of the ownership of top bookmakers such William Hill or Bet365.

Portuguese national football team launches fan token with Socios

The platform reported the sales of all its fan tokens have generated more $150 million this year. Blockchain-based sports platform Chiliz has partnered with the Portuguese Football Federation to release fan tokens on Socios.In a Thursday announcement from Socios, the platform said it will be dropping tokens for the Portugal national football team, also known as A Seleção or “The Selection,” within the next few days for local fans.

Beeple’s New NFT Push: 'Iconic Moments' From Sports, Pop Culture

The man with the top-selling NFT is putting his weight behind WENEW, a new marketplace with physical pieces and premium perks.

After the Miami Heat: FTX Partners With Major League Baseball (MLB)

FTX continues with its sports partnerships in the US by announcing a new collaboration with Major League Baseball (MLB).

FTX Becomes Official Cryptocurrency Exchange Brand of MLB

Crypto exchange FTX has added another sports partnership to what is quickly becoming a laundry list of brand names.

Pro basketball league in Canada will offer players Bitcoin salaries

"The ability to have part of my salary go directly into an investment that I believe will appreciate greatly over the next 10-30 years is a no-brainer,” said Guelph Nighthawks guard Kimbal Mackenzie. The Canadian Elite Basketball League will be allowing players from its seven teams to accept a portion of their salaries in Bitcoin starting next week. According to a Thursday announcement, the Canadian Elite Basketball League, or CEBL, has partnered with Toronto-based cryptocurrency exchange Bitbuy to convert part of basketball players’ existing salaries from Canadian dollars to Bitcoin (BTC) on request.

Bitgame Emerges as Sports Betting Platform of Choice During Euro 2020

As the whole world watches European football at its finest being played out during Euro 2020, many are looking to get even more involved in the sport.

NBA 76ers joins fan token platform Socios

The platform has previously partnered with an NHL team as well as the UFC, but this is the first time an NBA franchise will integrate its branding. Socios, the blockchain-based platform responsible for tokenizing many popular sports franchises, has said the Philadelphia 76ers basketball team will be joining its roster.In a Thursday announcement from Socios, the platform said as part of the partnership the 76ers, or the Sixers, will integrate branding from the fan token site across the physical and digital space.

NASCAR driver opts for crypto payment in sponsorship deal

"There are a handful of pilots who like crypto, but I am probably one of the ones who has been around long enough and I am quite comfortable with how it works," said Landon Cassill. Landon Cassill, a professional race car driver in NASCAR’s Xfinity Series, will be receiving part of his salary in Bitcoin and Litecoin as part of a sponsorship with crypto broker Voyager.According to a Thursday report from the Associated Press, Voyager has finalized a 19-year agreement to sponsor Cassill starting this weekend at the NASCAR race at the Nashville Superspeedway.

Decentralized gaming platform DeFi11 launches IDO after $3.5M private sale

Fantasy sports have gained massive popularity in recent years.

Porsche Enters NFT Market Launching Trading Card Platform Fanzone

Porsche, the German carmaker, is diversifying to digital markets through the launch of Fanzone, an NFT-based trading card market.

French Football Federation launches official player NFTs with Sorare

Les Bleus players and their sports stats will be tokenized on the blockchain for trading and playing in fantasy games. With the Euro 2020 championship in progress, blockchain-based fantasy soccer game Sorare has announced the licensing agreement for a national sports association to issue nonfungible tokens of its players.In an announcement today, Sorare said the France Football Federation, or FFF, had launched its own line of player nonfungible tokens, or NFTs, prior to the team’s match against Germany on Tuesday.

How 2CrazyNFT Is Reshaping the Gaming and E-Sports Experience for Users?

Over the years we have witnessed an apparent gap between the traditional internet economy and decentralized internet usage.

How the NFT market leveraged blockchain tech for explosive growth

Nonfungible tokens present a new way of interacting with the arts, music, sports and the media — and even more. It’s fun to talk about nonfungible tokens, or NFTs, because they are the perfect example of how the impact of blockchain technology in people’s lives goes way beyond the financial market.

Dave Portnoy Disasgrees with Donald Trump That Bitcoin is a Scam

Barstool Sports founder Dave Portnoy said he disagrees with Donald Trump and that bitcoin's not a scam.

FTX Scores USD 210M Deal In E-Sports, Olympic NFTs + More News

Sam Bankman-Fried, CEO of FTX. Source: A video screenshot, Youtube/FTX Official Get your daily, bite-sized digest of cryptoasset and blockchain-related news – investigating the stories flying under the radar of today’s crypto news. _____ Exchanges news TSM, one the most valuable e-sports company in the United States, is changing its name to TSM FTX — and getting paid USD 210m over 10 years